Developers are hungry for a concise, easy-to-use reference that puts essential code "phrases" at their fingertips. JavaScript, and the related AJAX, is hot and there is little to no information on how to use JavaScript to develop AJAX-based applications. While there are many JavaScript books on the market, most of them are dated and few...
Policy-Based Network Management (PBNM) systems enable business rules and procedures to be translated into policies that configure and control the network and its services. Those who manage network systems are aware that this approach can benefit both network management as well as the development of applications that use network services; however,...
It’s easy to design, build, and post a Web page with Google Page Creator or CoffeeCup HTML Editor, but a friendly guide still comes in handy. Creating Web Pages For Dummies®, 9th Edition introduces you to Web design software and online page-building tools, and walks you through the process in record time.
Combine business sense, statistics, and computers in a new and intuitive way, thanks to Big Data Predictive analytics is a branch of data mining that helps predict probabilities and trends. Predictive Analytics For Dummies explores the power of predictive analytics and how you can use it to make valuable predictions for your business, or in...
If you plan to develop iOS applications in a corporate setting—for internal consumption or for sale to end users—you need to read this book. Veteran developer James Turner shares best practices and lessons learned from his recent on-the-ground experience planning, building, and shipping an iOS application in an enterprise...
This comprehensive volume provides state-of-the art guidance on Quality of Service (QoS) and Quality of end-user Experience (QoE) management in UMTS cellular systems, tackling planning, provisioning, monitoring and optimisation issues in a single accessible resource. In addition, a detailed discussion is provided on service applications, QoS...
This book guides readers through proven techniques for achieving and measuring success in search engine marketing (i.e. how to be the top of the rank), along with a review of the most important search engines and directories.
Explains why and how marketers can and must optimize...
“All of our working lives we have heard the mantra, ‘a reputation lost is never regained.’ Still, the firms we work for, admire and invest in seem to take costly reputation hits all too often. Everyone interested in managing, regulating or investing in public firms will find Nir Kossovsky’s book a wonderful read...
Valuable kit teaches social media marketing to learners of all levels If you want to master social media marketing, this valuable eLearning kit is just the ticket. This integrated course includes a full-color printed book and a Dummies interactive eLearning course on CD. You'll find a wealth of information and multiple ways to learn,...
From Eli Whitney to Henry Ford to Ray Kroc to Steve Jobs, market disruptors have reaped the benefits, including fame and fortune. But do you have to be that rare genius whose unique skills can literally change the world? No. Disrupting a market is a discipline that can be learned. Disruption by Design—a handbook for...
This book links research in wine marketing/management and wine tourism, offering international and multidisciplinary perspectives. Addressing the evolving nature of the wine tourism industry and market, the book brings in new research streams and technology advances such as; social media, customer empowerment and engagement,...
A systematic approach to understanding the basics of Voice over IP
* Understand the basics of PSTN services and IP signaling protocols, including SS7 * Learn how VoIP can run the same applications as the existing telephony system, but in a more cost-efficient and scalable manner * Delve into such VoIP topics as jitter,...
