The project management discipline is swiftly becoming the catalyst of choice for change in modern business models. The added value project management provides to the bottom line is now considered a corporate lifesaver, not a corporate cost center. Even though the discipline does not usually generate revenue (except in projectized...

Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your...

This book examines a collection of state-of-the-art methods that employ monoclonal antibodies in a clinical setting. The chapters offer in-depth description for generating mouse and recombinant humanized antibodies, and a comprehensive review of how antibodies are being used in bead-based methods for measuring proteins. This field will...

1. message passing (pipes, FIFOs, and message queues),
2. synchronization (mutexes, condition variables, read-write locks, file and record locks, and semaphores),
3. shared memory (anonymous and named), and
4. remote...

How is your website doing on the search engines? Need a little help? Well, you’re holding the right book in your hands. This book will walk you through the steps to achieve a targeted, compelling presence on the major search engines. There are no secrets or tricks here, just downto- earth, real-world advice and a clear program...

Physical activity remains a critical area of research as we consider cost-effective measures for lowering the chronic disease epidemic worldwide. In our increasingly automated society, many adults and children are not active at health-enhancing levels. In Physical Activity and Public Health Practice, a panel of...