All too often, solving tough work issues can become a tug of war as clashing departments, priorities, personality styles, and other concerns threaten to destroy any possibility of a successful conclusion. But by sharing hopes, and focusing on information rather than debate, the path to agreement can become wonderfully clear.
In Global Brand Strategy, Sicco van Gelder tackles this central issue head on. He shows how both global and local brand management need to agree on a common basis for their brand strategy and planning. Drawing on his extensive experience, he has created a unique framework—the Global Brand Proposition Model—which enables them...
The Nordstrom Way to Customer Service Excellence describes how Nordstrom earned its legendary reputation—and reveals the principles behind its phenomenal customer service. If you want to be the Nordstrom of your industry, this is your guidebook. It will help any company put in place Nordstrom-style systems, motivational tools, and a...
Web-based teaching has become ubiquitous in education and training departments around the world. Yet, few believe the Web to be a total solution to education. Simple provision of software management tools does not guarantee continuous student collaboration. Also, the current status of online collaborative environments does not match the variety of...
As the industry standard method for enriching the presentation of HTML-based web pages, Cascading Style Sheets (CSS) allow you to give web pages more structure and a more sophisticated look. But first, you have to get past CSS theory and resolve real-world problems.
This volume contains a collection of the papers presented during the First International ACM-L Workshop, which was held in Tucson, Arizona, on November 8, 2006, during the 25th International Conference on Conceptual Modeling, ER 2006. The workshop focused on enhancing the fundamental understanding of how to model continual learning from past...
Customer service expert T. Scott Gross surveyed 10,000 very vocal consumers and talked one-on-one with service people around the globe with the hope of creating a psychological profile of the perfect customer service employee.
Gross’s new book Why Service Stinks contains the results of his research along with studies from...
Many books are already available on the general topic of 'probability and statistics for engineers and scientists', so why choose this one? This textbook differs in that it has been prepared very much with students and their needs in mind. Having been classroom tested over many years, it is a true "learner's book" made for students who...
A powerful formula for a life of achievement--starting now
Created by leading motivational speaker and corporate trainer Anne Bruce, this highly effective plan helps participants discover their own "true north" in order to find a focus for success. Throughout Discover True North are invaluable exercises,...
More fortunes are built in real estate on borrowed money than in any other business. And you can build your fortune in real estate using borrowed money too–if you follow the advice and tips in this book.
Whether you’re making your first foray into real estate investing or have invested for a number of years, 209 Fast Spare-Time Ways...
JMP Start Statistics: A Guide to Statistics and Data Analysis Using JMP, Fourth Edition, is a complete and orderly introduction to analyzing data using JMP statistical discovery software from SAS. A mix of software manual and statistics text, this book provides hands-on tutorials with just the right amount of conceptual and motivational material to...
