Rapid application of new technologies and highly leveraged innovation processes are key for the success of companies and organizations in dynamic markets. Based on the experiences of one of the industry’s most modern innovation centers this book provides an insight into the tools and methods used to align customer requirements, competitive...

A powerful command of words is the number one requirement for succeeding in the field of sales. Whether you’re cold-calling a prospect, presenting to a group of decision makers, or dealing with price objection, the make-or-break point of every transaction lies in...

The world’s most profitable companies share two things in common: quality of management and management capital. Combining leadership passion for creating growth and profitability (quality of management) and the effective deployment of resources for accelerating growth (management capital) is the formula for thriving in...

“Details how this playful organization provides a working environment that encourages imagination, inventiveness, and joyful collaboration. If you dream of creating a more positive climate in your company, this book might just make your dreams come true.”
Ken Blanchard, coauthor of The One Minute Manager® and...

Thirty years ago, Jack Trout and Al Ries published their classic bestseller, Positioning: The Battle for Your Mind—a book that revolutionized the world of marketing. But times have changed. Competition is fiercer. Consumers are savvier. Communications are...

Over the last several years, fiscal discipline has really dominated the industry. Both consumers and businesses expect far more from their communications providers than they did just a few years ago. Offering simple telephone dial tone and an Internet connection are not going to be enough for success. At the same time, however, service providers...

Distributed computing paradigms for sharing resources such as Clouds, Grids, Peer-to-Peer systems, or voluntary computing are becoming increasingly popular. While there are some success stories such as PlanetLab, OneLab, BOINC, BitTorrent, and SETI@home, a widespread use of these technologies for business applications has not yet been...

This book—which can be used alone, with other logic and reasoning texts of your choice, or in combination with LearningExpress’s Reasoning Skills Success in 20 Minutes a Day—will give you practice dealing with the types of multiple-choice questions that appear on standardized tests assessing logic, reasoning, judgment, and...

We live in a fast-paced world. Looking over the last decade, the world has changed so radically - politically, economically and culturally - that it’s difficult to believe only 10 years have passed. Technology is certainly no exception. It’s easy to overlook the huge changes in the way technology is used in our daily lives - because...

With Say it Like Obama and Win!, you...

This book covers Flash for the everyday developer. The average Flash developer doesn't have luxurious timelines, employers who understand the value of reusability, or the help of an information architect to design a usable experience. This book helps bridge the gap for these coders who may be used to C++, Java, or C# and want to move over...

In the context of global efforts to control the production, distribution, and use of narcotic drugs, China's treatment of the problem provides an important means of understanding the social, political, and economic limits of national and international policies to regulate drug practices. In the nineteenth and early twentieth centuries, China was...