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| | Five-Star Apps: The best iPhone and iPad apps for work and play
What makes a five-star app? A program has to be interesting, even if the task it’s performing is routine. When you look at a dozen apps that have the same informational, utilitarian, or entertainment goal, five-star apps have that extra something special that floats to the top.
It can be a concierge, camera, flashlight, game... | | Brain Tattoos: Creating Unique Brands That Stick in Your Customers' MindsEffective branding depends on the ability to leave a lasting (and positive) impression in the mind of the audience. This how-to book is packed with tools that help readers identify their brand's purpose, personality, promise, and point of difference.
A solid brand leaves a positive impression in the customer’s mind, but the... |
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Encyclopedia of Junk Food and Fast FoodEating junk food and fast food is a great all-American passion. American kids and grownups love their candy bars, Big Macs and supersized fries, Doritos, Twinkies, and Good Humor ice cream bars. The disastrous health effects from the enormous appetite for these processed fat- and sugar-loaded foods are well publicized now. This was particularly... | | Instrumentation and Sensors for the Food Industry, Second EditionAn authoritative and practical guide to the range of instrumentation and sensors available to the food technology professional. Revised to include new developments and techniques, including the development of on-line sensors for immediate analysis and control of production.
The enjoyable, everyday food in an industrialized society relies... | | |
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