Learn IT - Books tags market

Consumer Behavior For Dummies (Business & Personal Finance)

For Dummies, 2009

Consumer behavior is way more than just a guessing game; it’s crucial to a successful marketing plan. A clear understanding of the consumer usually makes the difference between companies that succeed and those that fail. By understanding the behaviors of consumers, you can make more informed business decisions; these decisions alone can raise...

Industrial Mathematics: A Course in Solving Real-World Problems

SIAM, 1987

'This is REAL. It has a different spirit. It gives students the distinct feeling that they could go into industry and actually work on problems like those in this book. The standard teaching of 'here is the mathematics, use it to solve this problem' has been replaced with 'here is a problem, use mathematics to solve it.' This book refreshes the...

Vietnam at War

Oxford University Press, 2009

For many Westerners, the Vietnam War summons images of American soldiers patrolling rice paddies, battling an elusive enemy as helicopters circle overhead. But there were, in fact, many Vietnam wars--an anti-colonial war with France, a cold war turned hot with the United States, a civil war between North and South Vietnam and among southern...

Building IBM: Shaping an Industry and Its Technology

MIT Press, 1995

Beginning with the company's origins in the punched-card technology of the late nineteenth century, this wellresearched volume tells how IBM became so rapidly the dominant company in the computer industry. In doing so, it provides refreshing new insights on the origins and development of that industry.

The unique...

Cover Letters For Dummies

For Dummies, 2009

Now completely updated for online and on-paper job search — the only guide to new-style letters that get you in the door

Go beyond the classic cover letter! Whether you're a new or experienced job hunter, this guide offers you fresh ideas for crafting a wide variety of engaging cover letters and innovative career marketing...

Adobe After Effects CS4 Visual Effects and Compositing Studio Techniques

Adobe Press, 2008

This is the only book in the After Effects market to focus exclusively on the creation of visual effects, and is a one-stop resource for anyone who wants in-depth explanations that demystify the realm of visual effects and how they were created, thanks to veteran author Mark Christiansen's friendly and accessible style. A thoroughly packed,...

HTML A Beginner's Guide (Beginner's Guide (Osborne Mcgraw Hill))

McGraw-Hill, 2009

When I was first approached about writing this book, I must admit that my thought was, “Another HTML book—how many do we need?” I learned HTML by experience when there was only one version of Netscape, and it had been a long time since I’d even looked at an HTML book. But after I researched the other HTML books on the...

How to Make Money with YouTube: Earn Cash, Market Yourself, Reach Your Customers, and Grow Your Business

McGraw-Hill, 2009

“How Can I Profit from YouTube®?”

Ever since its creation in 2005 the video-sharing phenomenon has been newsworthy not only for videos: users were making media appearances about how they parlayed their hobbies into six-figure incomes, but they’ve been tight-lipped when it comes to their secrets.

...

The New Community Rules: Marketing on the Social Web

O'Reilly, 2009

Blogs, networking sites, and other examples of the social web provide businesses with a largely untapped marketing channel for products and services. But how do you take advantage of them? With The New Community Rules, you'll understand how social web technologies work, and learn the most practical and effective ways to reach people who frequent...

SEO: Search Engine Optimization Bible

John Wiley & Sons, 2009

Detailed, practical guide to increasing your Web traffic through better search results

Wonder how some companies pop up high in search engine rankings? It's all about search appeal. Master the strategies, techniques, and shortcuts in this detailed guide and you can improve your Web site's search rankings and drive the targeted traffic you want...

Buying & Selling Jewelry on eBay (Buying & Selling on Ebay)

Course Technology PTR, 2005

In recent years, U.S. jewelry sales on the Internet have grown to nearly $3 billion yearly, a figure attained in part because of the popularity of eBay. "Buying & Selling Jewelry on eBay" walks you through the process of using eBay to both purchase and purvey jewelry-from finding the perfect gem and the right style of jewelry to...

eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business

John Wiley & Sons, 2009

In this Web 2.0 era, small business owners are at a severe disadvantage because they have minimal, if any, knowledge, about Internet marketing. They also lack the budget to hire a top-notch web marketer. As a result, the thrust of their Internet marketing program is usually a poorly performing website that attracts few visitors. e Boot Camp is the...

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