Tips, tricks, and little-known methods used by professional SEO consultants to rank in some of...

We wrote this book for business school students who want an in-depth look at how today's business firms use information technologies and systems to achieve corporate objectives. Information systems are one of the major tools available to business managers for achieving operational excellence, developing new products and services,...

Recent advances in digital communications and storage technologies have brought major changes for consumers. High-capacity hard disks and DVDs can store large amounts of audiovisual data. In addition, faster Internet connection speeds and the emerging high bitrate DSL connections provide sufficient bandwidth for entertainment...

Thirty years ago, when the first edition of this book was published, little had been written about the management of libraries and information centers. Those seeking advice, examples, and information about how to manage libraries were forced to search for answers in the literature of public administration or business management. Since...

This is a book for business analysts about modeling. A model is a simplified representation of a situation or problem, and modeling is the process of building, refining, and analyzing that representation for greater insight and improved decision making. Some models are so common that they are thought of as routine instruments rather...

My journey down the social media road began years ago, and many people have praised me for my foresight and brilliance. They are very kind, but the truth is, what really took me down this road was desperation. A few years ago—perhaps you remember—the economy took a heck of a dip. On its way down, it punched me in the...

How do you know that you've done everything possible to create a unique, enriching, and successful Web site, particularly when you're hiring others to do it? With Website Design and Development, you'll feel confident that...

If I take a letter, lock it in a safe, hide the safe somewhere in New York, then tell you to read the...

Investing in a business application—be it managing one's customers, tracking inventory, coordinating global resources, or just being able to get real-time visibility to cash flow—has never been so important. Gone are the days when companies invested in business applications, such as CRM and ERP, to simply streamline their...

With more than 500 million active users around the world and still growing steadily, Facebook is more than just another social media site. In the words of author Dave Awl, Facebook is “the new town square”—the place where people gather to discuss the news of the day as well as share what’s going on in their lives. And...

The new GCSE qualification has several routes, but all begin with ‘Setting Up a Business’. This unit is an introduction to setting up and running a business and looks at the...

Constraint Satisfaction Problems (CSP) prove to be a generic framework which can be applied for modeling and solving a wide range...