Marketing in Travel and Tourism aims to guide and support readers through the complexities of tourism marketing in the 21st Century. It sets out clear explanations of marketing principles and concepts adapted from mainstream services marketing, and goes on to illustrate the range of applications currently practised in the modern...

Digital Design and Computer Architecture takes a unique and modern approach to digital design. Beginning with digital logic gates and progressing to the design of combinational and sequential circuits, Harris and Harris use these fundamental building blocks as the basis for what follows: the design of an actual MIPS processor....

Focuses on combating bacterial pathogens by understanding their strategies of defense!

Each chapter begins with a summary of concepts, so those not actively working in the field gain an overall picture of what follows!

Highlights antibiotic resistance in pathogens that poses the greatest threat to human...

Digital signal processing plays a central role in the development of modern communication and information processing systems. The theory and application of signal processing is concerned with the identification, modelling and utilisation of patterns and structures in a signal process. The observation signals are often distorted, incomplete...

• Style and theme your Magento Mobile Application interface
• Configure Product categories and add static content for mobile
• Prepare and publish your Magento mobile...

The Model-View-View-Model (MVVM) pattern is held in high regard by many developers as an excellent way of creating sophisticated modern applications. It's clear seperation of presentation and business logic produces a clean implementation that promotes speed, scalability and code reuse in applications with a complex UI. These strengths...

Designing Complex Web Information Systems: Integrating Evolutionary Process Engineering provides an overview of modern Web application technologies useful to...

Needles/Powers/Crosson delivers interactive pedagogy by illustrating accounting principles and real-world examples to encourage critical thinking. This revision is based on an understanding of the nature, culture, and motivations of today's students and on extensive feedback from instructors. These substantial changes meet the needs of...

Nowadays, letters, reports and emails are vital components of business practice. Communication is increasingly global, but it’s not any easier to understand or contribute to for non-fluent English speakers. There is increasing pressure to be able to produce effective documents for a business environment but little help out there to do...

This text offers previously elusive information on state-of-the-art Russian metallurgic technology of titanium alloys. It details their physical, mechanical, and technological properties, as well as treatments and applications in various branches of modern industry, particularly aircraft and aerospace construction. Titanium Alloys: Russian...