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Evil by Design: Interaction Design To Lead Us Into Temptation
Evil by Design: Interaction Design To Lead Us Into Temptation

Learn how companies make us feel good about doing what they want. Approaching persuasive design from the dark side, this book melds psychology, marketing, and design concepts to show why we're susceptible to certain persuasive techniques. Packed with examples from every nook and cranny of the web, it provides easily digestible and...

Why I Am Not a Buddhist
Why I Am Not a Buddhist
A provocative essay challenging the idea of Buddhist exceptionalism, from one of the world’s most widely respected philosophers and writers on Buddhism and science

Buddhism has become a uniquely favored religion in our modern age. A burgeoning number of books extol the scientifically proven benefits
...
The Unified Process Transition and Production Phases : Best Practices in Implementing the UP
The Unified Process Transition and Production Phases : Best Practices in Implementing the UP
Is the Unified Process the be all and end all standard for developing object-oriented component-based software? This book is the final in a four volume series that presents a critical review of the Unified Process. The authors present a survey of the alte

This book, the last in a four-volume series, offers a critical review of the UP and
...
Design Engineering: A Manual for Enhanced Creativity
Design Engineering: A Manual for Enhanced Creativity
As with any art, science, or discipline, natural talent is only part of the equation. Consistent success stems from honing your skills, cultivating good techniques, and hard work. Design engineering, a field often considered an intuitive process not amenable to scientific investigation, is no exception. Providing descriptive theory, broad context,...
Supply Chains: A Manager's Guide
Supply Chains: A Manager's Guide

“An excellent summary of the state of supply chain management going into the twenty-first century. Explains the essential concepts clearly and offers practical, down-to-earth advice for making supply chains more efficient and adaptive. Truly a survival guide for executives as they struggle to cope with the increasing competition between...

Soft Methods for Handling Variability and Imprecision (Advances in Soft Computing)
Soft Methods for Handling Variability and Imprecision (Advances in Soft Computing)
Probability theory has been the only well-founded theory of uncertainty for a long time. It was viewed either as a powerful tool for modelling random phenomena, or as a rational approach to the notion of degree of belief. During the last thirty years, in areas centered around decision theory, artificial intelligence and information processing,...
Software Configuration Management Strategies and IBM® Rational® ClearCase® Second Edition A Practical Introduction
Software Configuration Management Strategies and IBM® Rational® ClearCase® Second Edition A Practical Introduction
"I wrote that the first edition of this book "communicates much of the experience, wisdom, and insight that was acquired along the way to discovering what SCM best practices are and how to implement/deploy them." The second edition is full of even more practical experience! It not only refines and expands upon earlier strategies...
Death March (2nd Edition) (Yourdon Press Series)
Death March (2nd Edition) (Yourdon Press Series)
The #1 guide to surviving "doomed" projects...Fully updated and expanded, with powerful new techniques!

At an alarming rate, companies continue to create death-march projects, repeatedly! What's worse is the amount of rational, intelligent people who sign up for a death-march projectsaeprojects whose schedules, estimations, budgets,...

Information Foraging Theory: Adaptive Interaction with Information (Oxford Series in Human-Technology Interaction)
Information Foraging Theory: Adaptive Interaction with Information (Oxford Series in Human-Technology Interaction)
Although much of the hubris and hyperbole surrounding the 1990's Internet has softened to a reasonable level, the inexorable momentum of information growth continues unabated. This wealth of information provides resources for adapting to the problems posed by our increasingly complex world, but the simple availability of more information does not...
Elliptic Curves (Graduate Texts in Mathematics)
Elliptic Curves (Graduate Texts in Mathematics)
The book divides naturally into several parts according to the level of the material,
the background required of the reader, and the style of presentation with respect to
details of proofs. For example, the first part, to Chapter 6, is undergraduate in level,
the second part requires a background in Galois theory and the third some
...
Theory of Science and Technology Transfer and Applications (Systems Evaluation, Prediction and Decision-Making)
Theory of Science and Technology Transfer and Applications (Systems Evaluation, Prediction and Decision-Making)

Constructive Suggestions for Efficiently Implementing Technology Transfer

Theory of Science and Technology Transfer and Applications presents the mechanisms, features, effects, and modes of technology transfer. It addresses the measurement, cost, benefit, optimal allocation, and game theory of technology transfer,...

Design Driven Testing: Test Smarter, Not Harder
Design Driven Testing: Test Smarter, Not Harder

The groundbreaking book Design Driven Testing brings sanity back to the software development process by flipping around the concept of Test Driven Development (TDD)—restoring the concept of using testing to verify a design instead of pretending that unit tests are a replacement for design. Anyone who feels that TDD is...

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