Learn IT - Books tags result

International Marketing

South-Western College, 2006

Thank you for reading our book! Practicing international marketing and writing a text on the subject have much in common. The focus is on delighting the customer; it is a lot of work; the competition is tough; and it’s fun to succeed. It is therefore with great pleasure that we present the eighth edition of International...

Jump Start Node.js

SitePoint Pty Ltd, 2012

One of the difficulties I had when trying to learn Node.js was how to get started. The references that I found either dealed with quasi-academic topics such as datagrams and event emitters, or else myopically focused on a topic without regard for the big picture. This book takes you through the complete process of...

It's Your Biz: The Complete Guide to Becoming Your Own Boss

AMACOM, 2011

I have often credited ignorance with the starting and building of my business in 1977. I believe that if I had known what I was getting into, I would never have done it in the first place. But that is not a prescription for success, only for taking the risk. I probably could have gotten a lot further, and a lot faster, if this...

The Marketing Agency Blueprint: The Handbook for Building Hybrid PR, SEO, Content, Advertising, and Web Firms

John Wiley & Sons, 2011

When I started HubSpot in June 2006 with my business partner, Dharmesh Shah, our experiences with marketing agencies led us to almost entirely avoid working with them. In fact, we designed our original business model around selling our marketing software directly to end customers, and developed an internal marketing team that would not be...

Microsoft Office 2007: Introductory Concepts and Techniques, Windows XP Edition

Course Technology PTR, 2007

The Shelly Cashman Series® offers the fi nest textbooks in computer education. We are proud of the fact that our series of Microsoft Offi ce 4.3, Microsoft Offi ce 95, Microsoft Offi ce 97, Microsoft Offi ce 2000, Microsoft Offi ce XP, and Microsoft Offi ce 2003 textbooks have been the most widely used books in education. With...

Services Marketing: Concepts, Strategies, & Cases

South-Western College, 2010

Hoffman and Bateson's SERVICES MARKETING: CONCEPTS, STRATEGIES, AND CASES examines the use of services marketing as a competitive tool from a uniquely broad perspective. The book explores services marketing not only as an essential focus for service firms, but also as a source of competitive advantage for companies that market tangible...

Microsoft Windows 7: Essential (Shelly Cashman)

Course Technology PTR, 2010

The Shelly Cashman Series® offers the fi nest textbooks in computer education. We are proud of the fact that our Microsoft Windows 3.1, Microsoft Windows 95, Microsoft Windows 98, Microsoft Windows 2000, Microsoft Windows XP, and Microsoft Windows Vista books have been so well received by students and instructors. With each new...

iOS 6 Programming Cookbook

O'Reilly, 2012

The long-awaited iOS 6 SDK (Software Development Kit) is finally out, and we need to learn about all the great features that this release offers us. Apple did a great job adding new features to the SDK and, of course, to iOS itself. iOS 6 is much more stable than the previous versions of iOS, as you would expect....

Cooperative Communications and Networking: Technologies and System Design

Springer, 2010

Over the past years, there has been a considerable research activity in the field of wireless cooperative communications and networking. By now, this field has reached a mature level and there is a definite need to organize research results and present them in a unified manner. This is precisely the objective and strength of...

Special Edition Using XML Schema

Que, 2001

The Extensible Markup Language is one of the most controversial technologies to come into vogue in recent years. Starting with humble roots with the desire to create a simple subset of SGML, XML burst onto the scene to a fantastic fanfare from developers and hype from the press. As more people have started to adopt XML, more...

Microsoft SQL Server 2012 T-SQL Fundamentals

Microsoft Press, 2012

I’m very happy that Itzik has managed to find the time and energy to produce a book about T-SQL fundamentals. For many years, Itzik has been using his great Microsoft SQL Server teaching, mentoring, and consulting experience to write books on advanced programming subjects, leaving a significant gap not only...

Succeeding in Business with Microsoft Access 2010: A Problem-Solving Approach (Sam 2010 Compatible Products)

Course Technology PTR, 2010

Increasingly students are coming into the classroom with stronger computer skills. As a result, they are ready to move beyond "point and click" skills and learn to use diese tools in a way that will assist diem in the business world.

You've told us you and your students want more: more of a business...

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