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A Business and Its Beliefs : The Ideas That Helped Build IBMWhen first published in 1963, IBM CEO Thomas Watson Jr.’s A Business and Its Beliefs gave readers an unprecedented look inside IBM’s executive offices. Watson--son of IBM’s founder--candidly discussed how the company clung to its values during the first great technological shift, and how this refusal to compromise... | | RabbitMQ in Action: Distributed Messaging for Everyone
Writing this book has been like discovering RabbitMQ itself—encountering a problem
that needed solving, but not knowing what the solution looked like. Until May
2010, we didn’t even know each other. We both had been active in the RabbitMQ community
for the past two years, but we’d never actually ... | | Streetsmart Financial Basics for Nonprofit Managers
Praise for Streetsmart Financial Basics for Nonprofit Managers, Third Edition
"Tom McLaughlin is a proven master at making the daunting concepts of nonprofit financial management clear and engaging. This book is a superb introduction for new nonprofit executives, board members, and students. It is also an... |
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The Data-Driven Project Manager: A Statistical Battle Against Project Obstacles
Discover solutions to common obstacles faced by project managers. Written as a business novel, the book is highly interactive, allowing readers to participate and consider options at each stage of a project. The book is based on years of experience, both through the author's research projects as well as his teaching lectures at business ... | | Wireless Network Hacks & Mods For DummiesConnect the old, the new, the practical, and the fun!
Play multiplayer games, set up home surveillance, or take your network outside
Now that you've got a wireless network going, you're getting the urge to see what else it can do, right? Hook up with this book and find simple, fun ways to expand its possibilities. Add your home... | | Retailization: Brand Survival in the Age of Retailer PowerPresents an innovative and pragmatic step-by-step process to help businesses rethink their brand efforts around the retail strategies that best meet the needs of today's shoppers. Illustrates how brand power is inexorably being replaced by retailer power. Based on a two-year study conducted by AC Nielsen and BBDO Europe --the largest global study... |
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