Learn IT - Books tags crm

Working with Microsoft Dynamics(TM) CRM 3.0

Microsoft Press, 2006

Get a practical, hands-on introduction to the fundamentals of adapting Microsoft CRM 3.0 to meet your specific business needs. With topics that include developing new functionality, designing implementations, and integrating Microsoft CRM with other business applications—including Microsoft Office OutlookÐ® and Microsoft...

IT Project Portfolio Management

Artech House Publishers, 2004

While consulting for a large company’s information technology (IT) department, I was asked to help find a way to better manage the various IT projects that were spread among all of its business units. The executives wanted me to research tools that would help them prioritize the projects so they would know which ones were healthy contributors...

Contemporary Cryptology (Advanced Courses in Mathematics - CRM Barcelona)

Birkhauser, 2005

In February 2004, at the Universitat Polit`ecnica de Catalunya, we presented a 45-hour Advanced Course on Contemporary Cryptology, organised by the Centre de Recerca Matem`atica. This volume is an expanded and unified version of the material presented in the lectures and the background material that we distributed among the...

Handbook of CRM

Routledge, 2005

Customer Relationship Management is a holistic strategic approach to managing customer relationships to increase shareholder value, and this major Handbook of CRM gives complete coverage of the key concepts in this vital field.
It is about achieving a total understanding of the concepts that underlie...

Why New Systems Fail: An Insider's Guide to Successful IT Projects

Course Technology PTR, 2010

A Fortune 500 manufacturing company spent millions attempting to implement a new enterprise resource planning (ERP) system. Across the globe, a 150-employee marketing firm built and tried to implement a proprietary customer relationship management (CRM) system. For two very different companies doing two very different things, the outcomes...

Enterprise Systems for Management

Prentice Hall, 2008

Motiwalla teaches students the components of an ERP system as well as the process of implementing the systems within a corporation to increase its success. This text covers ERP systems, implementation of these systems, issues involving employees and organizational change, as well as ERP extensions such as Supply Chain...

Google Analytics

John Wiley & Sons, 2006

You know you need to analyze the success of your Web site, but how? Do you even know what to look for? Is there a tool powerful enough to help you evaluate your marketing efforts, products, and services, but simple enough to use if you're not a propeller-head?

Google Analytics is that tool, and this is the handbook you need to make it...

Quantum Dynamic Imaging: Theoretical and Numerical Methods (CRM Series in Mathematical Physics)

Springer, 2011

Studying and using light or "photons" to image and then to control and transmit molecular information is among the most challenging and significant research fields to emerge in recent years. One of the fastest growing areas involves research in the temporal imaging of quantum phenomena, ranging from molecular dynamics in the femto...

Data Mining Techniques in CRM: Inside Customer Segmentation

John Wiley & Sons, 2010

A complete and comprehensive handbook for the application of data mining techniques in marketing and customer relationship management. It combines a technical and a business perspective, bridging the gap between data mining and its use in marketing.

It guides readers through all the...

Inside Microsoft Exchange Server 2007 Web Services

Microsoft Press, 2007

Dive deep into the architecture of Exchange Web Servicesand master the intricacies for accessing data with the new, unifying API. Exchange Web Services offers new functionality, replacing old, disparate APIs. This practical guide introduces developers to Exchange Web Services. It includes comprehensive, in-depth coverage of the architecture and key...

Force.com Developer Certification Handbook (DEV401)

Packt Publishing, 2012

When migrating to the new wave of cloud-based applications, we now think about business logic, we think about automating processes, and we think about how we can make the systems better. Force.com is a cloud-based platform that is used to build and deploy enterprise applications on the cloud with minimum coding. Demand for Force.com experts...

Group-based Cryptography (Advanced Courses in Mathematics - CRM Barcelona)

Birkhauser, 2008

This book is about relations between three different areas of mathematics and theoretical computer science: combinatorial group theory, cryptography, and complexity theory. It is explored how non-commutative (infinite) groups, which are typically studied in combinatorial group theory, can be used in public key cryptography. It is also shown...

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