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| | | | Maximizing Your Sales with Salesforce.comWith more than 1,000,000 active users, Salesforce.com is the most widely used online CRM application worldwide. Targeted to busy sales professionals, Salesforce.com can be used to manage sales, accounts, contacts, correspondence, activities, and more. If you’re one of these busy sales professionals, you need an easy reference tool to maximize... |
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HTML Professional ProjectsYou’re standing in the bookstore, wondering what to think of all the computer books, let alone all the books on HTML or Web design in general. Maybe you are a seasoned IT professional without much Web experience, and you’re looking for a no-nonsense, direct approach to a specific topic. Or perhaps your area of ... | | New MarketingThe New Marketing presents a comprehensively revised blueprint for the marketing process developed by Malcolm McDonald and Hugh Wilson to address second-generation changes brought about by technological development and the associated 'information revolution'. Built around the leading concept of a value exchange with customers, it provides essential... | | Programming Microsoft Dynamics CRM 4.0 (Pro-Developer)Announcing a fully revised second edition of this popular SELF-PACED TRAINING KIT designed to help maximize your performance on 70-536, a core exam for the MCTS and MCPD certifications. This 2-in-1 kit includes the official Microsoft study guide, plus practice tests on CD to help you assess your skills. It comes packed with the tools and features... |
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Social CRM For Dummies
Discover great ways to engage your customers through the social web
Social CRM is an evolving tool to help you engage your customers, interact with them, and develop deeper relationships. This handy guide teaches you how to make the most of it, whether your business is a small shop or a large corporation. In a friendly,... | | Handbook of CRM
Customer Relationship Management is a holistic strategic approach to managing customer relationships to increase shareholder value, and this major Handbook of CRM gives complete coverage of the key concepts in this vital field.
It is about achieving a total understanding of the concepts that underlie... | | Why CRM Doesn't Work: How to Win by Letting Customers Manage the RelationshipCRM was supposed to help businesses better understand their customers and increase efficiency. Yet most companies are not getting the return they expected. Is it possible to make your customers happy and, at the same time, improve ROI? Is there a practical, affordable way to get customers to tell you what they really want?
In Why... |
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