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LinkedIn for Business: How Advertisers, Marketers and Salespeople Get Leads, Sales and Profits from LinkedIn (Que Biz-Tech)
LinkedIn for Business: How Advertisers, Marketers and Salespeople Get Leads, Sales and Profits from LinkedIn (Que Biz-Tech)

Increase Your LinkedIn Leads, Sales, and Profits: Attract Higher-Quality Leads, Market More Effectively, Boost Your Sales
This book delivers a complete system for profiting from LinkedIn. Top social media marketer Brian Carter shows you how to use LinkedIn to supercharge your existing business-to-business marketing,
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Augmented Reality using Appcelerator Titanium Starter
Augmented Reality using Appcelerator Titanium Starter
I first starting thinking about human/machine augmentations in 2000 when I started a company focused in the Telco software space. Initially, I focused on how to enable wireless content development, but at that time, devices were primitive. High speed networks hadn't fully taken on in many areas of the U.S. for mobile networks...
Packaging the Brand: The Relationship Between Packaging Design and Brand Identity (Required Reading Range)
Packaging the Brand: The Relationship Between Packaging Design and Brand Identity (Required Reading Range)

 

Welcome to Packaging the Brand, a book that will introduce you to the design and creation of packaging as it forms part of the product branding process. This book aims to explore the many different ways by which brands come to be packaged and to consider
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ITIL Service Strategy 2011 Edition
ITIL Service Strategy 2011 Edition

The ITIL 2011 Editions have been updated for clarity, consistency, correctness and completeness. ITIL Service Strategy provides a view of ITIL that aligns business and IT so that each brings out the best in the other. It ensures that every stage of the service lifecycle stays focused on the business case and relates to all the companion...

Nutrigenomics (Oxidative Stress and Disease)
Nutrigenomics (Oxidative Stress and Disease)
Nutrition research commenced more than 200 years ago in the dawn of the chemical revolution. The “golden age of nutrition” began in the early 1910s and continued into the 1940s when nutritional sciences focused primarily on diseases associated with single nutrient deficiencies. This led to the formulation of the...
Infections and the Cardiovascular System: New Perspectives (Emerging Infectious Diseases of the 21st Century)
Infections and the Cardiovascular System: New Perspectives (Emerging Infectious Diseases of the 21st Century)
Infectious agents have been recognized to involve the heart and vascular system for well over a century. Traditional concepts and teachings of their involvement in the pathogenesis of disease have been by a few established mechanisms. Bacterial and occasionally fungal microorganisms were known to invade and multiply on the...
MRI of the Liver: Imaging Techniques, Contrast Enhancement, Differential Diagnosis
MRI of the Liver: Imaging Techniques, Contrast Enhancement, Differential Diagnosis
The practicing radiologist is continually challenged to update his/her competencies so as to deliver state-of-the-art radiological care. Nowhere is this truer than in the rapidly evolving world of magnetic resonance imaging, where innovations in both technology and diagnostic pharmaceuticals have dramatically altered the landscape...
Glucose Metabolism in the Brain, Volume 51 (International Review of Neurobiology.)
Glucose Metabolism in the Brain, Volume 51 (International Review of Neurobiology.)
Glucose is an essential energy source for the adult human brain. When blood glucose levels fall by half from a normal fasting value (to about 2–3 mM), there is some cognitive impairment and, at glucose levels below 1 mM, mental confusion is evident and coma may result from sustained glucose deprivation. Recent studies...
Food Process Engineering and Technology (Food Science and Technology)
Food Process Engineering and Technology (Food Science and Technology)
We begin this book with the theme of the 13th World Congress of the International Union of Food Science and Technology (IUFoST), held in Nantes, France, in September 2006, in recognition of the vital role of food and food processing in our life. The necessity to subject the natural food materials to some kind of treatment...
ITIL Continual Service Improvement 2011 Edition (Best Management Practices)
ITIL Continual Service Improvement 2011 Edition (Best Management Practices)

The ITIL 2011 Editions have been updated for clarity, consistency, correctness and completeness. Alongside the delivery of consistent, repeatable process activities as part of service quality, ITIL has always emphasized the importance of continual service improvement. Focusing on the process elements involved in identifying and introducing...

MATLAB for Engineering and the Life Sciences (Synthesis Lectures on Engineering)
MATLAB for Engineering and the Life Sciences (Synthesis Lectures on Engineering)
In 2004, Joel Cohen published a paper in the Public Library of Science (PLoS) Biology, titled “Mathematics is Biology’s Next Microscope, only Better; Biology is Mathematics’ Next Physics, Only Better”. The premise of the article was that in the near future there will be an explosion in both math and biology...
Managing Innovation: Integrating Technological, Market and Organizational Change, 3rd Edition
Managing Innovation: Integrating Technological, Market and Organizational Change, 3rd Edition

Recent surveys confirm that whilst most managers acknowledge the importance of innovation, the majority are dissatisfied with the management of innovation in their organizations.1 In fact the performance of innovation varies significantly between different sectors, and between firms in the same sector, suggesting that both structural and...

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