Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives?
The primary obstacle is a conflict that’s built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled...
Here it is: no warm Ân fuzziesÂjust hard-core strategies from real world trenches for successfully repositioning your business, products, services and yourself to attract customers or clients for whom price is NOT a determining factor in their purchasing. The TRUTH is it takes no more work to attract customers/clients from the...
Based on a study using online ethnography as the major research method, this book explains why and how men in Hong Kong use QQ—an online instant messenger—to “chase” women in mainland China, especially in the neighboring city of Shenzhen. Chasing women through QQ is a reciprocal exchange process during which the...
"Quinn’s work captures a crucial truth about great leadership–that it is about who we are and not what we do. In facing our fears and harnessing our uniqueness, we bring forth the capacity for inspired leadership and for enduring change. Robert Quinn is a gifted storyteller. This is...
A powerful formula for a life of achievement--starting now
Created by leading motivational speaker and corporate trainer Anne Bruce, this highly effective plan helps participants discover their own "true north" in order to find a focus for success. Throughout Discover True North are invaluable exercises,...
Animation has got to be the greatest job in the world. When you get started,
you just want to do everything, all at once, but can’t decide on one thing to start with.
You animate a walk, you animate a run, maybe even a skip or jump, and it’s all gratifying
in a way people outside of animation may never be lucky enough to...
One of the biggest problem areas for writers is conveying a character's emotions to the reader in a unique, compelling way. This book comes to the rescue by highlighting 75 emotions and listing the possible body language cues, thoughts, and visceral responses for each. Using its easy-to-navigate list format, readers can draw inspiration from...
The failure to adequately address the victims and the emotional dimensions of corporate problems changes adverse events into crises and catastrophes. This book aims to arm employees and managers with the tools necessary to manage emotional distress.
Emotional Terrors in the Workplace: Protecting Your Business' Bottom Line is an...
The Digital Da Vinci book series opens with the interviews of music mogul Quincy Jones, MP3 inventor Karlheinz Brandenburg, Tommy Boy founder Tom Silverman and entertainment attorney Jay L. Cooper. A strong supporter of science, technology, engineering and mathematics programs in schools, The Black Eyed Peas founding member will.i.am...
In an age of increasing complexity, diversification and change, customers expect services that cater to their needs and to their tastes. Emotional Engineering vol 2. describes how their expectations can be satisfied and managed throughout the product life cycle, if producers focus their attention more on emotion. Emotional engineering...
This book constitutes the refereed proceedings of the international Tutorial and Research Workshop on Affective Dialogue Systems, ADS 2004, held in Kloster Irsee, Germany in June 2004.
The 21 revised full papers and 14 revised short papers presented were carefully reviewed and selected for presentation. The papers are organized in topical...
This path-breaking volume introduces Socio-Emotional Relationship Therapy for clinical work with troubled couples. Practice-focused and engaging, it integrates real-world knowledge of the intersections of gender, culture, power, and identity in relationships with empirical findings on the neurobiology of attraction. Case examples detail the...