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Contemporary Research in E-marketing
Contemporary Research in E-marketing

This innovative text brings the interdisciplinary work of e-marketing to one outlet, and fuels the cross-fertilization of ideas and dissemination of key research concepts.

Contemporary Research in E-Marketing brings the intrinsically inter-disciplinary work of e-marketing, by academic researchers from various fields, to one...

Appreneur: Secrets to Success in the App Store
Appreneur: Secrets to Success in the App Store

You are interested in making an app. You have read all of the stories of successful developers and appreneurs. You are determined to get a piece of the pie. The world of apps is the fastest growing market in the world today, and it is here to stay. The best part is you can get in on it! Now what if I told you that without the knowledge...

Search Engine Advertising : Buying Your Way to the Top to Increase Sales (Voices That Matter)
Search Engine Advertising : Buying Your Way to the Top to Increase Sales (Voices That Matter)

Create an effective search engine advertising strategy to make sure you get the most bang for your buck!

  • Discover how to effectively buy a top position on major search engines, avoid common pitfalls such as poor-performing ad copy, and evaluate and correct low visitor-to-buyer...

Drupal 6 Social Networking
Drupal 6 Social Networking
Build a social or community web site, with friends lists, groups, custom user profiles, and much more
  • Step-by-step instructions for putting together a social networking site with Drupal 6
  • Customize your Drupal installation with modules and themes to match the needs of almost any social networking site
  • ...
MySpace for Musicians
MySpace for Musicians
MySpace is one of the most popular websites on the Internet today, with millions of pages of user-generated content. This makes MySpace an ideal tool for musicians interested in promoting their music to the widest possible audience. Many acts have gone from the garage to a recording contract by using MySpace as their launching pad. MySpace for...
eBay For Dummies (Computer/Tech)
eBay For Dummies (Computer/Tech)

Buy low, sell high, and join the eBay community

Economy shopper or entrepreneur — discover the secrets to eBay success!

The bucks start here! Whether you're saving them or earning them, eBay's the place, and Marsha Collier is the person to show you how. Get...

Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (2nd Edition)
Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (2nd Edition)

The Definitive Guide to the New State-of-the-Art in Marketing Metrics

 

Marketing Metrics, Second Edition, is the definitive guide to today’s most valuable marketing metrics. In this thoroughly updated and significantly...

Digital State: How the Internet is Changing Everything
Digital State: How the Internet is Changing Everything

Digital State comprises sixteen commentaries that each offers an answer to the question: "What is the digital state?" Simon Pont and his panel of experts set out to examine and assess how technology, society and culture are impacted by the digital revolution and consider its future implications. 
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Practical Rails Projects (Expert's Voice)
Practical Rails Projects (Expert's Voice)
If you are a web developer who has already realized the power of Ruby on Rails but wants to take your Rails knowledge further, this book will be invaluable to you. Practical Rails Projects assumes you know the basics of using the framework, concentrating instead on taking you through the creation of a multitude of practical real-world...
Advertising For Dummies (Business & Personal Finance)
Advertising For Dummies (Business & Personal Finance)
Advertising, despite whatever impressions you have or information you’ve heard, isn’t complicated — or rather, it’s only as complicated as you want it to be. Sure, a lot is involved with advertising. Print, broadcast, outdoor, direct mail, collateral materials, Internet — each media has its own positives and negatives,...
Adobe Photoshop CS3 Extended: Retouching Motion Pictures
Adobe Photoshop CS3 Extended: Retouching Motion Pictures
Adobe Photoshop CS3 Extended: Retouching Motion Pictures is a hands-on, tutorial-based guide filled with real-world examples that run the gamut from video restoration to visual and special effects, green screen and split screen composite work, and integration of 3D content from applications such as Luxology modo, 3D Studio Max, and Cinema 4D. New...
Sams Teach Yourself Google AdWords in 10 Minutes (Sams Teach Yourself -- Minutes)
Sams Teach Yourself Google AdWords in 10 Minutes (Sams Teach Yourself -- Minutes)

Google AdWords is a huge opportunity for businesses and other organizations to improve their results from Google search, to increase sales, to try out new business ideas, and in general to make the Web friendlier. However, it’s also a way to spend money without realizing much return. Helping you to use AdWords effectively from...

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