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 Introduction to Probability and Statistics
Every time you pick up a newspaper or a magazine, watch TV, or surf the Internet, you
encounter statistics. Every time you fill out a questionnaire, register at an online website,
or pass your grocery rewards card through an electronic scanner, your personal
information becomes part of a database containing your personal... | | Sales Management: Analysis and Decision Making
Our objective in writing the sixth edition of Sales Management: Analysis and Decision
Making was to continue to present comprehensive and rigorous coverage of contemporary
sales management in a readable, interesting, and challenging manner. Findings
from recent sales management research are blended with examples of current sales... | | Principles of Marketing, 12th Edition
The 12th edition of this popular text continues to build on four major marketing themes: building and managing profitable customer relationships, building and managing strong brands to create brand equity, harnessing new marketing technologies in the digital age, and marketing in a socially... |
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Services Marketing: Managing the Service Value Chain
zIn both business and practice, services have become the most discussed goods category.
Today, many services markets are extremely dynamic, for several reasons.
The banking and airlines industries are heavily affected by the movement
towards globalisation, for example. A second group of service industries are
being liberalised,... | | Food Safety Control in the Poultry Industry
The safety of poultry, meat, and eggs continues to be a major concern for consumers. As a result, there has been a wealth of research on identifying and controlling hazards at all stages on the supply chain. Food Safety Control in the Poultry Industry summarizes this research and its implications for all those involved in supplying and... | | Mycotoxins in Food: Detection and Control
Recent research has increased awareness of chemical residues and natural
contaminants in food. At the same time, consumer concerns about food safety have
also grown. At a national and international level this has resulted in more stringent
imposition of new, legislative limits for a range of mycotoxins which can
contaminate food... |
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Photoshop Elements 10 All-in-One For Dummies
Photoshop Elements 10 continues to evolve as a premier photo-editing application. What was once a low-end, consumer-grade product is now chock-full of features that appeal to everyone who uses a camera, a cell phone camera, or a tablet camera.
Elements shines on its own turf and is distinguished from Adobe Photoshop in many... | | 3D Printing with Autodesk 123D, Tinkercad, and MakerBot (Electronics)
Master the art of 3D printing with step-by-step tutorials and DIY projects
Are you ready to join the new industrial revolution? 3D Printing with Autodesk 123D, Tinkercad, and MakerBot reveals how to turn your ideas into physical products that you can use or sell! You'll learn how to operate powerful, free... | | SOI Design: Analog, Memory and Digital Techniques
This title introduces state-of-the-art design principles for SOI circuit design, and is primarily concerned with circuit-related issues. It considers SOI material in terms of implementation that is promising or has been used elsewhere in circuit development, with historical perspective where appropriate.
In the 1850’s my ... |
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