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SOI Design: Analog, Memory and Digital Techniques
SOI Design: Analog, Memory and Digital Techniques

This title introduces state-of-the-art design principles for SOI circuit design, and is primarily concerned with circuit-related issues. It considers SOI material in terms of implementation that is promising or has been used elsewhere in circuit development, with historical perspective where appropriate.

In the 1850’s my
...
Risk Assessment of Chemicals: An Introduction
Risk Assessment of Chemicals: An Introduction

At last – a second edition of this hugely important text that reflects the progress and experience gained in the last decade and aims at providing background and training material for a new generation of risk assessors. The authors offer an introduction to risk assessment of chemicals as well as basic background information on sources,...

3D Printing with Autodesk 123D, Tinkercad, and MakerBot (Electronics)
3D Printing with Autodesk 123D, Tinkercad, and MakerBot (Electronics)

Master the art of 3D printing with step-by-step tutorials and DIY projects

Are you ready to join the new industrial revolution? 3D Printing with Autodesk 123D, Tinkercad, and MakerBot reveals how to turn your ideas into physical products that you can use or sell! You'll learn how to operate powerful, free...

Why We Make Mistakes: How We Look Without Seeing, Forget Things in Seconds, and Are All Pretty Sure We Are Way Above Average
Why We Make Mistakes: How We Look Without Seeing, Forget Things in Seconds, and Are All Pretty Sure We Are Way Above Average

We forget our passwords. We pay too much to go to the gym. We think we’d be happier if we lived in California (we wouldn’t), and we think we should stick with our first answer on tests (we shouldn’t). Why do we make mistakes? And could we do a little better?

We human beings have design flaws.
...

Beginning Samsung ARTIK: A Guide for Developers
Beginning Samsung ARTIK: A Guide for Developers

Discover which ARTIK modules to use for various applications, and how to produce code for them. This book goes beyond the information previously available online, efficiently guiding developers from initial setup of their development environment to product development and prototyping in no time. Beginners will find helpful background insights...

Diet Diversification and Health Promotion: European Academy of Nutritional Sciences (EANS) Conference, Vienna, May 2004 (Forum of Nutrition, Vol. 57)
Diet Diversification and Health Promotion: European Academy of Nutritional Sciences (EANS) Conference, Vienna, May 2004 (Forum of Nutrition, Vol. 57)

About half of the global burden of disease is due to chronic noncommunicable diseases such as obesity, metabolic disorders, cardiovascular diseases and cancer, which are all related to modifiable risk factors such as unbalanced diet and malnutrition as well as determinants such as behavior and lifestyle. Dietary patterns during the last few...

The Dragonfly Effect: Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change
The Dragonfly Effect: Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change

Proven strategies for harnessing the power of social media to drive social change

Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap...

Social Marketing to the Business Customer: Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships
Social Marketing to the Business Customer: Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships

The first book devoted entirely to B2B social marketing

B2B markets are fundamentally different from consumer markets. Decisions are made on value, not impulse. Buying cycles are complex, often with many stakeholders involved. Relationships and support are critical. Bet-the-business decisions demand discipline, knowledge, and lots...

Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart
Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart

Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted?

Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres
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Color Atlas of Human Poisoning and Envenoming
Color Atlas of Human Poisoning and Envenoming
The field of medical toxicology can be simply divided into animal and human poisonings from animal, plant, or man-made sources. Even more precisely, toxinology is the study of poisoning and envenoming by biological organisms, and toxicology is the study of human poisoning from manmade sources. Living organisms, such as animals,...
Advertising and Promotion: An Integrated Marketing Communications Perspective, Sixth Edition (The Mcgraw-Hill/Irwin Series in Marketing)
Advertising and Promotion: An Integrated Marketing Communications Perspective, Sixth Edition (The Mcgraw-Hill/Irwin Series in Marketing)

The field of advertising and promotion continues to dramatically change since the dominant days of high-powered Madison Avenue agencies. Marketers must look beyond traditional media in order to achieve success. In order to best communicate with consumers, advertisers must utilize the myriad of media outlets-print, radio, cable, satellite TV,...

The Mobile Application Hacker's Handbook
The Mobile Application Hacker's Handbook

See your app through a hacker's eyes to find the real sources of vulnerability

The Mobile Application Hacker's Handbook is a comprehensive guide to securing all mobile applications by approaching the issue from a hacker's point of view. Heavily practical, this book provides expert guidance toward...

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