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Talent Is Not Enough: Business Secrets For Designers (2nd Edition)
The best business guide for design professionals just got better! This revised and expanded second edition includes everything designers need—besides talent—to turn their artistic success into business success. You’ll find information on key issues facing designers from freelancing to managing... | | The Fundamentals of Marketing
This book describes how marketing organizations successfully move from product concept to the creation of a successful brand, and explains the key tools used to develop branding. It introduces selling theories and the principles of consumer behaviour, and documents the creation and development of brands using real-world examples. It goes on... | | Machine Learning For Dummies
One of Mark Cuban’s top reads for better understanding A.I. (inc.com, 2021)
Your comprehensive entry-level guide to machine learning
While machine learning expertise doesn’t quite mean you can create your own Turing Test-proof android—as in the movie Ex Machina—it is a form of artificial... |
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User-Centered Computer Aided Language LearningIn the field of computer aided language learning (CALL), there is a need for emphasizing the importance of the user. User-Centered Computer Aided Language Learning presents methodologies, strategies, and design approaches for building interfaces for a user-centered CALL environment, creating a deeper understanding of the opportunities and... | | | | |
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